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# Nordic Streamer Viaplay Completes $166 Million Sale of Its Dutch Business to Videoland
- URL: https://scrolletta.com/2026/10/30/viaplay-dutch-sale-videoland/
- Published: 2026-10-30T08:07:00.000Z
- Updated: 2026-10-31T08:42:30.000Z
- Description: The Nordic streamer closes its exit from the Netherlands and puts the proceeds toward its debt.
- Author: Scrolletta
- Tags: Buyers, Viaplay Group, Videoland, DPG Media, Jørgen Madsen Lindemann, #pool-2026-10-31, #ai-generated

Viaplay Group has closed the sale of its Dutch streaming and broadcasting operations to Videoland, the streamer owned by DPG Media, for €142 million (roughly $166 million) on a cash- and debt-free basis, a deal first announced on 1 July. The Dutch business had 2025 revenue of €149 million (\~$174 million); Viaplay expects about €100 million (\~$117 million) in cash after costs, which goes to cutting its debt, and chief executive Jørgen Madsen Lindemann says the group is now fully focused on its core Nordic markets.

**Primary**: [Viaplay Group, press release, 30 October 2026](https://www.viaplaygroup.com/en/newsroom/press-releases/viaplay-group-completes-sale-dutch-operations-2493847?ref=scrolletta.com)