Helsinki-based Vreal, which builds AI-driven interactive audio experiences around cultural content, has secured EUR 40,000 (~$46,000) from Finland's Finnpartnership program to develop live guided cultural heritage experiences for India. The company completed a pilot with Finnish media platform Kotimaa and is expanding into a recurring series featuring Finnish heritage sites. Vreal is exploring applications for broadcasters' archives and IP at IBC 2026 in Amsterdam.

Source: IBC