Germans Spent Record $2.7 Billion on Cinema and Home Video in First Half of 2026

Spending on cinema and home video in Germany reached €2.3 billion (roughly $2.7 billion) in the first half of 2026, up 4% and an all-time high, according to a study by the FFA, Germany's federal film board, based on YouGov's consumer panel. Cinema took €522 million (~$610 million) and subscription streaming passed €1.5 billion (~$1.75 billion) for the first time. Cinema's reach rose four points to 25% of the population, with the biggest jump, seven points, among 20 to 29 year olds, while home video's reach slipped one point to 35%.